March 8, 2018

Now, before you get your pockets in a bunch. 360 deals are not for everyone, but they are also not going anywhere any time soon. As much as we all frown upon 360 deals, trust me a few of your favorite artists have been signed to a 360 at one point or another, or may st...

November 1, 2017

For centuries people exchanged goods and services off a barter system; money was not always the easiest or best way to purchase or trade goods or services. If you know what people want then you can always negotiate a deal with them that favors both parties. T

September 12, 2017

Being an artist does not mean you need a publicist or PR. I have worked with artists in different genres, industries, of differnt calibers, and one conclusion I can safely make is, everything does not work for everyone. When I am working with my indie clients or less k...

August 21, 2017

You've just been fired! What's next? Well first things first, you are not alone so don't feel like you're the first person who has been terminated. Being terminated from a position that you have held for a short or long term period is a change for anyone regardless of...

August 1, 2017

For many of us networking events, and industry mixers are a regular part of our week. Whether it is happy hour after work or a panel with top industry leaders during the weekend. You are constantly communicating with new people, and if you aren’t you should be. If you...

July 10, 2017

We are at a  the point in time where everyone and everything is accessible. You are a tweet away from meeting or speaking to an idol, investor, business person that can change your life. Literally one tweet, one opportunity, one post, one conversation can turn your wor...

June 20, 2017

I’ve seen so many people, clients, peers, friends etc… drop a project or announce the launch of something without creating a proper roll out and I always ask… why? Why miss an opportunity to properly market your product, event, or yourself.. Now a roll out does not nee...

May 24, 2017

Don’t be rude to Assistants

In business, especially the entertainment industry the Assistant can become the boss overnight.  I have worked with hundreds of people who are too busy of have so much going on that they have their own assistants.  From Managers,  top label e...

May 17, 2017

In my years of working with Artist, brands, corporate companies and creative in general I have always come across some the most talented people with amazing voices, projects, concepts etc… that all lacked one thing other. One of those things being, structure!

Sounds sim...

May 6, 2017

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New Artists Do Not Need A Publicist

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